(LMCE) is a b-2-b aggregator for brands and kirana stores in the Rural India. The tech first startup solves the last mile challenges for the brands and takes its products to the shelves of the rural kirana stores. It enables the rural retailer to earn & buy more. Backed by rich data, experience and understanding of the rural domain, LMCE enables brands to create a strong footprint in the Rural Markets thereby increasing their presence and relevance in the region. The new-age rural retail startup is built on three core fundamentals - Where to Play, How to Play and Digital Disruption. It is attempting to re-imagine and re-invent the sales & distribution value chain.

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